First test is September 20th at 10 am.

Study guide for first test Please make sure you study the concepts listed below. Remember that you should be familiar with all concepts and examples of these concepts.

Definitions of communication, models of communication (lasswell, Osgood and Schramm), type of communication (interpersonal, intrapersonal, mass communication, group communication), encoding, decoding, james carey’s definition of communication, oligopoly, globalization of media, Synergy, literacy, parchment, bibles and Gutenberg press, agenda setting , theories, social construction of reality, hypodermic needle theory, individual differences, social categories and social relationships, two step flow, selective exposure, interpretation and retention, uses and gratifications, cultivation analysis, social responsibility theory, fair use, normative theories, libertarian, exogenous stations and indigenous stations, pirated stations, Comstat, d-notices, public service remit, western concept of media, development concept of media, authoritarian concept of media, revolutionary concept of media, bbc operating dollars, macbride report, cultural imperialism, Marti, Radio free Europe/radio liberty, radio free asia, bbc, erosion of distinctions among media, processes of media literacy, ethics and Rodney freeman(Jonesboro sun photo editor), Potters box of ethical decision making, Principles to consider when making ethical decisions.