Mary Jackson Pitts, Ph.D.

mpitts@astate.edu

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Preparing for the first comm research test

Be familiar with these concepts.

APA citations for magazine articles, journals, books, paginated by edition citations, forms of sampling, surveys, content analysis, secondary research, primary research, probability and nonprobability sampling, validity, reliability, generalization, randomization, content analysis, experiments, demographic information, double barrelled questions, scales of measurement, likert statements, semantic differential, survey layout, variables, independent variables, dependent variables, outline, databases, purpose statement, research questions, hypothesis, theoretical and applied research, judgemental questions, sampling error, qualittative research, focus groups, cases study, sampling types, visual analog, convenience sample, snowball sample, informed consent statements, irb, question wording, closed ended questions, sample size, sampling bias, abstract, case study, and  value labels.

You will be given many different situations where you will be asked to determine the best possible method for the question posed.   Practice on identifying studies that use the various methods.