Mary Jackson Pitts, Ph.D.

 

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mpitts@astate.edu

You will find two different examples of writing the methods section of your paper.  You will also find written limitations.   The first method was written by Darcy Douglass (1999), and the second was written by Mike Bowman(1999).

METHOD

            A survey concerning opinions toward female sports journalists was conducted during the fall of 1999.  The convenient sample was drawn from five undergraduate communication courses at Arkansas State University in Jonesboro, Arkansas.  Ninety-four students participated in the study.  The survey was distributed during class following a brief explanation of the study.  It was also explained to the respondents that their answers would remain anonymous and their participation was voluntary. 

            The survey consisted of 15 questions and three demographic determinants (sex, race, and age of respondent).  Respondents were also given a space to make comments if they desired.  The questions dealt with female sports journalists in various manners (See Appendix A).  Question topics included the perceived knowledge of female sports journalists, the treatment of female sports journalists, coverage of women's sports, writing/reporting styles, locker room access, and gender preference for sports coverage.  The respondents answered the questions based on a likert scale of responses ranging from "Strongly Agree" to "Strongly Disagree." 

            Research question one (What opinions do males and females have concerning the knowledge/ability of female sports journalists to do their job?) was examined using two statements about the knowledge and ability of female sports journalists and one statement about women in general.  Those statements are, "Most female sports journalists know less about sports than male sports journalists", "Women, in general, know less about sports than males do", and "I expect more errors from women sports journalists than male sports journalists."

            Research question two (What views do males and females have concerning the equal treatment of female sports journalists?) was examined using three statements dealing with equal opportunity, criticism, and sexist language.  Those statements are, "There is equal opportunity in the workplace for women sports journalists", "Female sports journalists face more criticism than male sports journalists", and "It is o.k. that some women face sexist language while working as a sports journalists."

            Research question three (Do more females than males agree that if there were more women in the field of sports journalism, the coverage of women's sporting events would increase?) was analyzed using the statement, "If there were more females in the field of sports journalism, the coverage of women's sporting events would increase."

            Research question four (How do males and females view the writing/reporting styles of female sports journalists compared to male sports journalists?) was examined using two statements: "The writing/reporting styles of female sports journalists differ from that of the male sports journalists" and "Female sports journalists report more about the human aspect of sports (personality and emotion), whereas males report specifically on the game statistics, scores, etc." 

            Research question five (What opinions do males and females have concerning sports journalists having access to the locker room of the opposite sex?)  was analyzed using the following statements: "Women sports reporters should have access to male locker rooms to cover sporting events" and "Male sports reporters should have access to female locker rooms to cover sporting events." 

            Research question six (What views do males and females have concerning the gender preference of who reports their sports news?) was examined using the following four statements: "I would rather receive my sports news from a male than a female", "I would like to see more females covering sporting events", "Females should not cover male sporting events", and "Males should not cover female sporting events."

 

LIMITATIONS

            The sample that was used for this study may not represent the opinion of the general public.  The sample was not randomly selected, but rather chosen for convenience.  Also, the respondents were selected from communications courses which may have an effect on the way they view the status of women in sports journalism.  Perhaps, those without a communications background would hold a different opinion of women in sports journalism. 

Example two 

METHODOLOGY

            To answer the four research questions, 15 surveys were distributed to sports reporters in radio, 15 surveys to sports reporters in television, and 15 surveys to sports reporters in broadcast television.  The survey question for all three mediums was the same with the exception of Question One.  The first question asked print reporters, “How long have you worked in print sports journalism?” for newspaper respondents.  On the

radio survey, the first question asked respondents “How long have you worked in radio

 

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journalism?”  For television reporters, the survey asked, “How long have you worked in television reporting?”

                Due to the fact that some radio stations, television stations, and newspaper organizations have multiple reporters covering sports, as many as five surveys were                       

distributed to some larger organizations.  Multiple survey responses came from different reporters in the same sports reporting organization.

            Surveys were distributed to television stations, radio stations, and newspaper organizations in Arkansas, Tennessee, and Texas.   Surveys were distributed to respondents by the United States Postal Service, e-mail, or personally delivered.

            Research Question I dealt with the use of the Internet as a source of information in the performance of sports reporter’s job duties.  One question required the respondent to rank use of the Internet for sports information in the performance of job duties compared with other sources of information.  Another question asked respondents if they used the Internet for entertainment, education, or work-related purposes.

            Research Question II dealt with the use of the Internet as a source for story ideas. Respondents were asked to rank the Internet as a source for story ideas compared to other story idea sources.  The survey also included Likert Scale statements that determined the use of the Internet by sports reporters for story ideas.

            Research Question III dealt with sports reporters actively participating in Internet message boards created by sports fans.  Active participation is defined as reading posts

 

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on message boards and/or originating messages or responding to messages on sports fan created Internet message boards.

                Research Question IV dealt with sports reporters actively participating in Internet chat rooms created by sports fans.  Active participation is defined as reading posts in chat rooms and/or originating messages or responding to chat in sports fan created Internet chat rooms.                      

Research Question V dealt with the comparison of use of the Internet by sports reporters in radio, television, and print.  The question is intended to determine if one medium uses the Internet as a source of sports information more than another medium.  The question is also intended to determine if one medium more than another medium uses sports fan message boards or sports fan chat rooms as a source of story ideas.

Limitations

            The findings in this study were limited by several factors.  First, only 16 of the 45 surveys distributed were returned.  Print media returned 10 surveys, radio reporters returned four surveys, and television reporters returned two surveys.  The majority of surveys distributed to print reporters were done personally.  This could explain the larger number of responses compare to other media.  While some surveys were distributed to television and radio reporters personally, other surveys were mailed through the United States Postal Service.  More responses are needed to measure Internet use by sports reporters in the traditional media.

            It is unclear if the survey respondent understood the definitions of message boards and chat rooms.  People often hear terms associated with the Internet but do not clearly

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understand the definitions.  It is possible that the survey participants based their responses out of ignorance of terms related to message boards and chat rooms.  One television survey respondent included a message that said that message boards and chat rooms only included recycled wire copy.

            There appears to be a mistrust of Internet websites, especially those sites that rely on fan input as the primary content source.  It is possible that sports reporters from        

traditional media outlets will not admit using fan website as a source of information or story ideas.

            Another drawback is that there are limited studies that reference sports reporting.  Most of the literature refers to news reporting and journalism.  Therefore, the same journalistic standards applied to news reporting were applied to sports reporting for the purpose of this study.

            Finally, the sudden and rapid growth of the Internet in the sports information arena creates an interesting yet confusing opportunity for research.  Websites constructed and maintained by fans are relatively new sources of sports information.  Privately, some

sports reporters from traditional media outlets view fan websites with disdain.  However, many of these same reporters privately admit reading these sites.  It is difficult to determine if the survey answers supply by traditional reporters accurately reflect their private use of the Internet in the performance of their job.