Mary Jackson Pitts, Ph.D.
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Mary Jackson Pitts, Ph.D.
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Chapter 2 Outline A CULTURAL HISTORY OF MASS COMMUNICATION Oral Culture The Invention of Writing Literate Culture The Gutenberg Revolution The Printing Press The Impact of Print The Industrial Revolution “MODERN” COMMUNICATION TECHNOLOGIES: THE PRINTING PRESS OF THEIR TIME Newspapers, Magazines, Motion Pictures, and Radio Television Computer Networks Cultural Forum: The Dangers of Papyrus MEDIA LITERACY Elements of Media Literacy Cultural Forum: Defining Media Literacy Cultural Forum: Media Literacy as the Struggle for Power Media Literacy Skills Living Media Literacy |